![]() “If you don’t have a photo that’s going to stand out amongst that big sea of pictures, then how are you going to stand out and get noticed?” she questions. “If you have the right techniques - it’s not the tools - it’s the techniques that matter,” says Chaitra. In Episode 60, Ahl and Chaitra, from Pink Pot Studio, instructs how to take professional-quality Pinterest-friendly photos with an iPhone. When prepping images, it’s critical to know what size images Pinterest prefers - tall vertical photos with a 2:3 aspect ratio, or 600 x 900. Photo credits: Stephanie Hintz Create stand-out images Then is was edited with Snapseed with “Drama-Bright 2” and watermark text was added to “brand” the photo. This photo was taken using an iPhone and employed the “grid” technique. Good evergreen topics could center around “Five Ways to Decorate for Fall,” or “Style a Scarf 10 Ways,” as a few examples. ![]() Ahl says to market on Pinterest, you need to incorporate “evergreen” content, which is relevant over a long period of time and is not quickly outdated - not just products you are trying to sell. The purpose is to target the type of audience you want to attract. She says the benefit to converting to a business account means you can get Pinterest analytics and create ads when you are ready.Īfter completing your profile, you need to design 8-10 boards that focus around topics that are related to the type of content you wish to share. She also recommends then switching over a business account at, where you will get a code to put into your header. To start, Ahl suggests that you incorporate your business or brand name into your profile URL and stick to something under 14 characters. “Pinterest is not a social media site like Facebook or Instagram - it’s a search and discovery platform,” she explains. I found her podcasts on Stitcher, but you can also tune-in on iTunes and Spotify. One of Ahl’s podcasts, “New to Pinterest,” gives step-by-step instructions on how to get started. “It’s all about developing a smart keyword and image-based strategy that hooks the pinner in and encourages them to click over to your website,” Ahl says on her own website. Ahl has since grown her business into a full-scale marketing agency. ![]() Kate Ahl, founder of based in Portland, Oregon, started her company four years ago to help several of her blogging friends harness the power of Pinterest for their blog content. Tall, vertical images work best for viewing Pinterest photos on a smartphone.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |